Belgium B2C E-commerce Report 2019

16 April, 2019

E-Commerce Destinations

GDP continues to increase with a steady growth rate of 1.5%.

‘The e-commerce market in Belgium is rapidly growing, mostly in the food, textile and electronics industries. Consequently, the Belgian market is considered one of the most attractive for e-commerce activities, growth potential and infrastructure.’
Alain De Weerdt, Key Account Manager, Asendia Belgium

 

Infrastructure & Logistics

Belgium’s rankings for Logistical Performance and Ease of Doing Business have risen. However, the country appears to be decreasing its investments in telecommunication and human capital, as the E-Government Development Index ranking has dropped, as has their ranking for Internet Inclusivity.

E-commerce Landscape

The main reasons for shoppers in Belgium to buy online are the good prices followed by personal satisfaction with previous experiences. As a small country, most consumers expect quick delivery times.

Cross-border online shopping is popular, with consumers making most of their e-purchases from retailers based in the Netherlands, China, and Germany. Figures show a wider acceptance of cross-border shopping and a willingness to buy from other countries.

In addition, the Belgium e-commerce report contains essential information on correct language localisation, consumer devices, the top product categories and the most popular countries to shop from.

New call-to-action

 

Related Asendia Insights
13/01/2021

Brexit deal done: what does it mean for online retailers?

The EU and UK finally agreed on a long-awaited trade deal with just days to spare, and the treaty will apply from 1st January 2021. Here we pick out…
06/01/2021

Introducing e-PAQ – a new e-commerce delivery solution to help your…

Launched globally in January 2021, e-PAQ e-commerce solutions by Asendia are helping online retailers grow their businesses right across the globe.

17/12/2020

Jerry Leung discusses the e-commerce powerhouse: China

Thanks to a combination of government investment and the development of a market system, China’s economy is booming and its population’s spending power…